2024-25
2024-25 Upper Deck Allure Hockey Hobby Box
Upper Deck hockey
Rookies
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Other releases of Upper Deck Allure
Frequently asked
Who's 2024-25 Upper Deck Allure for?
For collectors who want hits without Cup money. Figure on an auto or relic every box or two, with rookies you'll actually recognize.
What's the main draw of 2024-25 Allure?
It's all about the rainbow parallels and color-themed inserts. The chromium base cards come in multiple rainbow versions (Black, Red, Orange, Green, Blue, Purple), and Color Flow returns as the centerpiece insert where you build five-card rainbow sets per player.
How many rookies are in this set?
There are 50 rookies in the 150-card base set, and you'll pull roughly one per pack on average. They also come in all the same parallel versions as the veterans.
What are the new inserts for 2024-25?
Colorful Futures focuses on young stars like Connor Bedard, Protectors of the Ice highlights goalies, and Across the Pond celebrates international players. All three have multiple parallel tiers and rare autograph versions.
How do the rainbow parallels work?
Base cards pull at different rates depending on the parallel: Black Rainbow is most common (1:3 packs for veterans), then Red Rainbow (1:6), Orange Slice (1:12), and rarer numbered versions like Green Rainbow (/99), Blue Line (/35), and Purple Diamond (/10). There are also 1/1 Golden Treasures and Printing Plates.
What autographs are in this product?
Autographs appear on base card parallels (Red Rainbow Auto 1:48 packs, Blue Line Auto /35, Purple Diamond Auto /10, Golden Treasures Auto 1/1) and on insert cards like Color Flow Full Rainbow Auto (1:24 packs) and Colorful Futures Auto (1:240 packs). Odds vary significantly by parallel tier.
Is there a guaranteed autograph per box?
No. On average, a hobby box yields one autograph or Doubloons card, but this is an average across all hit types, not a guarantee. Your actual box might have a short-print insert instead.
What makes Color Flow special?
Each player has five Color Flow cards representing a rainbow progression (Red-Orange, Orange-Yellow, Yellow-Green, Green-Blue, Blue-Purple). Collectors hunt complete sets, and the rarer colors like Blue-Purple pull at 1:14 packs. Spectrum parallels add numbered versions (/199 down to /25), and there's a 1/1 Golden Treasures version.
How does this compare to other UD chromium releases?
Allure is UD's dedicated color-parallel product, similar in spirit to O-Pee-Chee Platinum but with its own insert lineup. The focus is on running rainbows and building themed sets rather than heavy autograph content.
When did 2024-25 Upper Deck Allure come out?
It dropped February 12, 2025.
What's in a 2024-25 Upper Deck Allure hobby box?
8 packs per box, 8 cards per pack
What's the cheapest 2024-25 Upper Deck Allure hobby box right now?
Cheapest we're tracking is $179.99 CAD. Prices update daily, and the trend arrow on this page shows which way it's been moving.
Where can I buy 2024-25 Upper Deck Allure?
We track listings across the major North American card shops and surface the best price up top. The Buy on eBay links go through the eBay Partner Network.
| Format | In USAUSD | In CanadaCAD | ||
|---|---|---|---|---|
| Hobby Box |  |
$155 |  |
$180 |
| Blaster Box |  |
$30 |  |
$35 |
| Hobby Box Inner Case (9) |  |
$2,240 $249 EA | ||
| Hobby Box Case (18) |  |
$3,400 $189 EA | |
$3,100 $172 EA |
These are the best prices we could find for this product across the 26 retailers we follow for 2024-25 Upper Deck Allure, checked daily. Prices move constantly and stock sells out; always confirm on the retailer’s own page before buying.
2024-25 Upper Deck Allure Hockey
2024-25 Upper Deck Allure is a chromium hockey release built around rainbow parallels and color-themed inserts. The set features 100 NHL veterans and 50 rookies, with Color Flow returning as the flagship insert and new additions like Colorful Futures, Across the Pond, and Protectors of the Ice.
Autographs
1 Autograph per box on average
On average per hobby box
- 2 Serial-numbered cards or short-print inserts
- 9 Across the Pond, Color Flow, Colorful Futures, or Protectors of the Ice inserts
- 8 Black Rainbow, Red Rainbow, or Orange Slice rainbow parallels
- 8 Rookie cards
Inserts to watch
- Color Flow 1 in 4 packs (Red-Orange), 1 in 14 packs (Blue-Purple) The flagship insert with five-card rainbow sets per player; collectors build complete color progressions from Red-Orange through Blue-Purple.
- Colorful Futures 1 in 12 packs ; about 1 in 2 boxes Focuses on young NHL talent like Connor Bedard; features multiple parallel tiers and rare autographs at 1:240 packs.
- Protectors of the Ice 1 in 17 packs ; about 1 in 2 boxes Goalie-focused insert set featuring top netminders like Ilya Sorokin; includes parallels and autograph versions.
- Across the Pond 1 in 20 packs ; about 1 in 2 boxes Celebrates international hockey stars; offers spectrum parallels and autograph variants.
- Doubloons 1 in 72 packs ; 1 in 9 boxes Short-print insert featuring top rookies, active stars, and legends; one of the harder hits to pull.
- 16-Bit 1 in 720 packs ; 1 in 90 boxes Ultra-rare digital-inspired design featuring a mix of stars and rookies; extremely difficult to chase.
Fast facts
- Released
- February 12, 2025
- Box config
- 8 packs per box, 8 cards per pack
- Top rookie
- Macklin Celebrini
8 CARDS
PER PACK
=
8 PACKS
PER BOX